ABOUT ME

Creative professional with 25+ years experience in medical and pharmaceutical marketing, advertising and communications. Extensive experience in oncology/hematology, rare diseases, immunology, and acute care. Skilled in promotional and medical copywriting (Professional and DTP), concepting, strategy, tactical, digital and management.

EMPLOYMENT HISTORY

2017 - 2026
Executive Creative Director
Hybrid Marketing & Advertising

Oversee all creative, medical and scientific communications, including strategies,
concepts, and promotional and educational tactics (print, digital, professional and patient)

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2024 - Present
Independent Creative Director ~ Strategist

Long and short-term assignments for medical advertising agencies and pharma manufacturers,

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2017 - 2018
VP, Creative Director
Navicor Group, (now Genicos), part of Syneos Health

Specialty agency focused on hematology and oncology

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2015 - 2016
SVP, Creative Director (Copy)
Natrel Health (Parsippany, NJ)

Managed creative copy across multiple brands and therapeutic categories

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McCann Torre Lazur
2000 - 2014
SVP, Group Creative Director / Copy

Managed largest agency copy group at the time, including Copy and Editing. Involved in day-to-day creative
operations for copy group, including creative strategy, content development, award show
submissions, and new business pitches.

PROFESSIONAL RECOGNITION AND AWARDS